LifeWay Christian Store will close 170 of its locations due to a decline in sales according to a press release from the company. The chain is known for selling Christian books, audio tracks, gifts and more.
According to LifeWay’s Director of Communications, Carol Pipes, the company will now look into making a digital transition. The rise of online shopping demands that the chain brings online shopping experiences for people all across the world, Pipes said in the press release.
Resources for worship planning, bible studies, events and more will now be accessible online.
LifeWay was founded in 1891 as a nonprofit organization. Stores across the country are expected to close at different dates.
Among the 170 stores closing its doors is the location on South Broadway in Tyler.
According to our partners at the Longview News-Journal the LifeWay Christian Store at Longview Towne Crossing, 3092 N. Eastman Road, is scheduled to close in June.
LifeWay announced in January it would reduce the number of its retail locations because of declining customer traffic and sales.