Utah boy selling ‘ICE COLD BEER’ gets police attention

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Brigham City Police Department

BRIGHAM CITY, Utah  (WFLA) – A boy in Utah had a marketing strategy so good people called the cops on him.

The boy is seen holding a sign posted by the Brigham City Police Department with a sign that says  “ICE COLD BEER” but in small letters above “BEER” it says “ROOT.”

Police captioned the photo:

This young man, in the area of 600 South 200 East, has a twist on a lemonade stand. Yep, he’s selling beer … ROOT BEER, that is. His marketing strategy has resulted in several calls to the BCPD, but apparently its paid off as business has been good.

And it was a necessary day for a cool drink as the high temperature in Brigham City was 92 degrees.

Copyright 2020 Nexstar Broadcasting, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

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Aaron Nolan is a morning show co-host in Little Rock, Arkansas with Nexstar Media Group's KARK-TV. He has a passion for social media and makes it an important part of his daily routine. Click here to read Aaron's full bio.

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